Lemon Street Market
An identity that's intrinsically connected to the city
A Truro staple for over 20 years with a space showcasing the best in local goods and services. At the heart of the historic town, we worked on creating a fresh new identity for them using elements of their beautiful heritage to blend the past with a modern application.
Awards
Creativepool Featured
Credits
Sam Thomas, Creative Director
Georgia Bray, Graphic Designer
A Truro staple for over 20 years with a space showcasing the best in local goods and services. At the heart of the historic town, we worked on creating a fresh new identity for them using elements of their beautiful heritage to blend the past with a modern application.
The Process
Incorporating the history of the market whilst fusing the new direction of the brand.
We wanted to develop a solution that was intrinsically connected to the fabric of the city. By using historical wayfinding from the late 1800's we were able to develop a unique brand typemark.
We want brands to tell stories, to surface the history, the lore, and the personality that can shape a concept to connect with the people that use it the most. Emotional connections are built on more than just pretty visuals, and the need to create something that resonates with your audience has never been more important.
Sam Thomas, Creative Director
