A Digital Experience Fueled by Innovation
We thrive on partnering with brands that challenge convention, and Maeving is a perfect example. As pioneers in the electric motorbike revolution, they needed more than just a website—they needed a digital experience that captured the essence of their innovation.
Our mission was to design a buying journey that felt as exciting and personal as the ride itself. The result is a seamless, intuitive platform that doesn’t just sell—it connects, inspires, and reflects the thrill and freedom at the heart of Maeving’s electric movement.
Project Details
Engagement
CX / UX / UI / DEV
Tech Stack
Shopify, Liquid, Vanilla.js, React.js, Node.js, jQuery, CSS, Figma
Category
EV / Retail
Credits
Jacob Beckett, Ivan Kolev, Tea Teearu, Muhammad Waqas, Elena Hemming, Marta Parreno
Elevating Customisation Through Thoughtful Interaction
To support Maeving’s commitment to a premium, personalised experience, we crafted a refined UI component set that brings clarity, consistency, and elegance to every step of the buying journey. Every interaction, from navigation to configuration was thoughtfully designed to feel intuitive and effortless.
We introduced subtle micro-interactions and responsive animations that breathe life into the customisation process, transforming it from a task into an experience. These details not only enhance usability but also add a sense of excitement and flow, making each choice feel engaging and rewarding. The result is an immersive digital journey that mirrors the thrill of building and eventually riding a Maeving bike.
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Crafting a Seamless Customisation Experience
To enhance Maeving’s buying journey, we created a refined UI component set that brings consistency and clarity to every interaction. From intuitive navigation to responsive layouts, the experience feels effortless and fluid.
Micro-interactions and subtle animations add a layer of energy, turning customisation into an engaging, immersive process. These thoughtful details elevate the user experience making every choice feel personal, dynamic, and part of the thrill of the ride.
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WHAT CLIENTS SAY
It was great working with the team at Multivitamin. They took on the timeline challenge and collaborated with us on the design of the site. We managed to turn around a great product for the Quadrant drop and a platform we can continue to build upon in the future.
Evan Downey
Quadrant
We've never seen so much achieved in so little time, on budget.
Investor
SkyBound Innovations
Multivitamin understood our brief and worked hard to make sure we got a brilliant result. They communicated efficiently and in an approachable way, so we could ask questions and really understand what was possible. They shared their ideas and expertise and gave us support and direction where we needed it.
Anna List Brain
Peacock Events
Multivitamin helped me to get started, accepting the limits of my budget and taking on the challenge of delivering in a relatively short period of time. I’m pleased with the results and look forward to continuing our collaboration.
Gianmarco Pedrini
Founder, Lacing Lab
Multivitamin were patient and understanding and created not only an aesthetic website, but brilliant user tools which we believe are going to make a concrete contribution to increase the protection of nature and better management of protected areas.
Katy Roxburgh
Campaign for Nature
We've worked with Multivitamin for a number of years and it's been an incredible experience. Top notch strategy, design, development and communication. 100% recommended.
Frederic Kalinke
Marketing Director, SilverRail
Delighted with our beautiful website. Multivitamin understood the brief, and designed a solution, with great functionality, that fits with the style and theme of our brand seamlessly.
Aaron Thomas
Managing Director, Hive19
We've found working with Multivitamin over the last few months to be excellent and we hope to be working with them for many years to come.
Robert Ettinger
CEO, Ettinger
Multivitamin have been a pleasure to work with. A constant companion and extension of our team over the past 6 years. Their constant drive for innovation has been unwavering and we wouldn't have had the success we've had without them.
Andy Ash
Founder, The Racing Manager
Multivitamin are truly different to every other agency I've worked with. They seek to innovate and challenge beyond the initial brief. I've found this has always helped to push the boundaries of what the end product can achieve. Their work ethos and quality of work is very high and they've always delivered beyond my expectations.
James Mackonochie
Head of Product, Acin
Multivitamin have been a pleasure to work with. You only have to look at their website to understand that they have an eye for design. What you don't see is the detail and time spent on getting everything just right. I’d highly recommend them to anyone, and I'm sure we'll be working together again in the future.
Eloise Gueye
Director, Elandr
